Marketing Analytics Today

BYOA Brings Headaches for Business Owners

Bring Your Own Applications (BYOA) May Bring Headaches for Business Owners

What do you get when you cross mobility with cloud computing? BYOA. As a small business owner, you likely have one or more employees who bring their smartphone or mobile device to work. In...

SaaS Marketing 0

The Secret SaaS Marketing Arsenal Hiding Right Under Your Nose

Sure, it may look like an ordinary smartphone. In fact, it may look exactly like the smartphone you use to communicate with your clients. But if you’re a savvy software-as-a-service (SaaS) marketer, you’ll see...

Big Data Analytics for Solar 0

Big Data and Analytics For Solar

As the interest in renewable energy grows globally, solar energy has increased in popularity with both consumers and businesses. The Solar Energies Industry Association reported that in 2012, the U.S. markets installed a record-breaking 3,313 megawatts...

Big Data for Authentication

Behavioral Analysis of Big Data for Authentication: a Win/Win for B2B?

Are you looking to improve your information security? If so, you’ve likely read up on adding authentication measures to your IT infrastructure, but do you know how to choose the best measures for your...

Deposit Retrieval Boosts SaaS Sales 0

Deposit Retrieval: Added Value for Your SaaS Startup Clients

  Do you own a SaaS startup? if so, you know that business is booming for software-as-a-service (SaaS) providers. Along with sales to consumers and small businesses, enterprise organizations are investing heavily in off-site...

mobile fraud 0

How Banks Combat Mobile Fraud with Behavioral Analytics

The world is becoming more dependent on mobile phones, and criminals are taking note. Everywhere you look, people are on smartphones to check emails, send texts, download apps and even do their banking. As mobile...

Source: Graphic Stock

Digital Media Marketing Using Facial Recognition and Geofencing?

What do you get when you combine facial recognition with a GPS enabled smartphone? If you’re a retailer, the answer is simple. You have an awesome digital media marketing opportunity to immediately send a...

Release Events

Cloud Computing Services: About Tech Escrow Agreements

Businesses of all shapes and sizes are investing more time and money than ever before in cloud computing services. Protecting assets against events such as a software-as-a-service (SaaS) provider’s bankruptcy is becoming a priority for reducing...

How to Find New Clients: Get Started With These 10 Surprising Places

How to Find New Clients: Get Started With These 10 Surprising Places

Are you struggling to find new clients?  Attracting new business and converting them to loyal customers is arguably the most important activity of a small business owner. Whether you are a freelance web designer,...

Financial Services That Tweet

Social Media: Financial Services That Tweet and What You Can Learn From Them

Celebrities aren’t the only ones who tweet. Twitter gets results in the form of social media followers for banks and financial services. How?  They  use it to launch products, enhance communications, and improve customer...

Marketing Analytics Today2016