Category: Finance Pros

Financial Services That Tweet

Social Media: Financial Services That Tweet and What You Can Learn From Them

Celebrities aren’t the only ones who tweet. Twitter gets results in the form of social media followers for banks and financial services. How?  They  use it to launch products, enhance communications, and improve customer...


Five Business Blogging Hacks You Need to Know

When I began writing blog posts for business websites, I struggled to find the right tone and format for the audience. Some of my first freelance writing assignments had been for personal finance websites....

Commodity Traders Get Analytics Edge

Analytics Edge Helps Commodities Pros

Commodities professionals have had a rough go of it over the past few years.  Deutsche Bank, JP Morgan Chase & Co.  and Morgan Stanley all slashed commodities trading jobs in 2013, according to Bloomberg....

Marketing Analytics Today2018