As a small business owner, Google Analytics will help you assess your webpage's traffic trends and other details. These tools allow you to improve your digital marketing campaigns, among many other benefits. In the analytics interface, you will find a plethora of metrics, customizable options, and other tools. But how do you know what they all mean? And how do you … [Read more...] about 5 Free Beginners Guides to Google Analytics
Marketing Small Business on Social Media: 5 Tricks to Try in 2020
With endless ways to engage customers through digital marketing and social media, small businesses must have a strong online presence. Marketing small business on social media will connect you with existing customers, and reach potential new ones. To effectively connect with your audience, make sure you utilize all of the features on your social media pages. Every year, … [Read more...] about Marketing Small Business on Social Media: 5 Tricks to Try in 2020
7 Free Digital Analytics You Need for 2020
When creating or improving your social media page, you will find a variety of digital analytics tools to help. Every social media platform has marketing analytics of their own, but these tools complement the features of each platform. Some also have certain features that social platforms don’t include. To improve your effectiveness and engagement on social media, check out … [Read more...] about 7 Free Digital Analytics You Need for 2020
5 Free Social Media Templates for 2020
Do you have more than one social media account? If so, it will take a lot of your time to effectively run them. To successfully use social media, you need to post almost daily, track marketing analytics, and constantly create new content and posts. But how do business owners have the time to do all this while running a company as well? Luckily, you will find a variety of free … [Read more...] about 5 Free Social Media Templates for 2020
How to Make Sense of Your Pinterest Analytics
Like many social media platforms, Pinterest provides marketing analytics and data on business accounts. To build a successful Pinterest business page as part of your digital marketing strategy, you need to track, read and understand this data. Once understood, Pinterest Analytics will help you improve your page reach, growth and engagement with users. So which numbers need to … [Read more...] about How to Make Sense of Your Pinterest Analytics